Focus on your audience

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The importance of communication spans from increasing multiculturalism and diversity when we need to be more aware of how what we say may harm our listener. Communication is a two-way process; we need to be able to listen as much as speak properly. Empathic listening is one of the most sought-after skills of leaders. 

Digital world distances us more and more from in-person communication, for which children growing up now have difficulties in finding common language when speaking face-to-face with someone. This is because they learn communication through chats, where they can’t see or interpret the emotions of the interlocutor. Adults, however, are unlearning this as well, which we can see in increasing ignorance in communication nowadays.